Every designer has an
Origin Story
I began my career as a software engineer, where I discovered the power of coding. But as I dove deeper, I realized it wasn’t just the coding that excited me—it was the design. Creating interfaces, enhancing usability, and delivering tools that genuinely make people’s lives easier became my passion. Fast forward to today: I’m a Lead Designer with a technical edge, blending creative vision with technical know-how.
Years of experience
13+
Creating impactful designs and leading teams to create innovative, user-centered experiences.
Projects completed
40+
New web applications, website redesigns, mobile apps, design systems, and more.
Industries served
9+
E-commerce, finance, education, environmental, government, health, construction, technology, nonprofit
Diverse experience, expanding leadership
Over my career, I’ve leveraged my wide-ranging expertise to tackle projects across industries. Each project has expanded my ability to adapt, collaborate, and deliver tailored solutions that meet diverse needs, from building new websites and designing complex applications to creating digital and print graphics. Whether leading teams or supporting them, I focus on clear communication, thoughtful strategy, and attention to detail to ensure every project achieves its potential.
My creative design process
Every design project is its own adventure, with unique challenges, timelines, and goals. By staying flexible and resourceful, I ensure the best outcomes—even when time is tight, or resources are limited.
Step 1
Discover empathy
Dive into the user’s world. Through listening, observing, and empathizing, I uncover their challenges and spark opportunities to make their experience seamless and delightful.
Step 2
Define the goals
Map out the blueprint. This is where I define the goals, workflows, and problems we’re solving together, aligning everyone around a shared vision for success.
Step 3
Ideate possibilities
Let creativity soar. Brainstorming, sketching, and crafting concepts—this is where innovation meets practicality to design solutions that excite and deliver.
Step 4
Prototype the vision
Turn ideas into action. I create prototypes that transform concepts into reality, from quick sketches to interactive designs that feel almost finished.
Step 5
Test the experience
Test, tweak, and shine. Usability testing reveals what works and what doesn’t, helping to refine and polish the design so it’s intuitive, impactful, and ready for launch.
